Access the National B&B Day Flickr feed, including a selection of more than 100 B&B-related, categorised images, including archive photography (source: eviivo.com)
Discover and get involved with the National B&B Day conversation: #bandbday
For more information, images and interviews with spokespeople:
BRITAIN’S ORIGINAL ‘COTTAGE INDUSTRY’ COMES TOGETHER TO CELEBRATE NATIONAL B&B DAY ON MARCH 24TH
- The nation’s 25,000 B&Bs unite and celebrate the renaissance of a £2BN ‘cottage industry’
- 21st century luxury, authenticity and nostalgia on offer to new generations of guests as B&Bs embrace the power of the internet
- Support for National B&B Day comes from MPs, the British B&B Association, key tourism bodies and major media and technology providers as data points to a bumper summer
Britain’s 25,000 Bed and Breakfasts, the small independent accommodation providers that are a presence in all of the UK’s villages, towns and cities, are uniting for a celebration of their role in the UK’s cultural life.
Properties sporting the B&B sign are a fixture in all UK tourist destinations, including out-of-the-way locations not served by chain hotels. They have been a key feature of British life for hundreds of years. A B&B stay is an opportunity to have the closest possible encounter with seaside, rural and urban life in Britain.
The concept of a reliable, comfortable place to stay with a hearty breakfast to ‘see you on your way’ has been part of the British Holiday experience for generations. From Enid Blyton’s Famous Five novels to various historical and contemporary TV and film dramas, B&Bs have an equally iconic place in the nation’s cultural life.
In the last decade, the Bed and Breakfast sector, which collectively contributes £2BN to the British economy, has experienced a true renaissance. Forward booking data from more than 6,000 British B&Bs compiled by eviivo.com points to a 10% increase in summer bookings versus 2017, a testimony to the flourishing trade in bespoke local accommodation. Better technology and online marketing platforms have enabled a sector previously dependent on text-heavy directories and word of mouth, to compete for bookings on a national and international scale.
National B&B Day on March 24th, takes place on the eve of British Summer Time, as holidaymakers start to look ahead to the warmer weather and longer days. B&Bs across the UK will be running very special offers on the day, that range from lake cruises to pampering sessions to ‘flights’ on the newly installed viewing platform in Brighton. And all of them will be offering their traditional welcome to the thousands of guests going away over the weekend of the 24th.
B&Bs have reinvented themselves, bringing new levels of comfort, service and cuisine that regularly outscore larger establishments. The variety of experiences is immense [see Flickr site for examples and images]. Competition is also intense, as entrepreneurial owner operators harness the power of new promotional techniques. A national awards programme for B&Bs, run by eviivo.com, awarded its first prize this year to Abbots Grange in Broadway, The Cotswolds, which offers luxurious accommodation and a convenient helipad for commuters. TripAdvisor data shows that B&Bs score better on average than hotel chains, rating an 8% premium on average, reflecting the care and attention that proud owners put into their offer to guests. And not long ago. our very own Edgar House, in Chester won the TripAdvisor accolade of being the best B&B in the world!
To mark National B&B Day, eviivo.com, a leading supplier of technology to the B&B industry, will be launching a cookbook of the UK’s finest B&B breakfasts, including the best, as judged by Michelin-starred chef Michel Roux Jr. Proceeds from sales of the book go to the Family Holiday Association, a charity that helps struggling families get a break.
In an Early Day Motion to Parliament, Alistair Carmichael, MP for Orkney and Shetland, called for: “This House [to] note that there are some 25,000 B&Bs and guest houses across the UK, with a combined direct turnover well in excess of £2 billion; stress the important role that B&Bs play in rural and coastal areas, where they are often the only tourism accommodation and play a key function in supporting local livelihoods; urge all hon. Members to visit local B&Bs on 24 March 2018 for National B&B Day; and call on the Government to support B&Bs as an integral part of the UK’s tourism sector.”
Welcoming the day, Michael Ellis, Minister for Tourism, said: [TBS by David Weston]
David Weston, Chairman of the British B&B Association, said: “We are delighted to see so many members supporting this vital and creative sector. British hospitality is world famous and world class and it is fantastic to have a day in the calendar to celebrate our B&Bs’ vital role in holidays.”
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eviivo is a trademark of eviivo with all rights reserved. eviivo is a leading online booking specialist for independent hotels and B&Bs across Europe. For more information visit www.eviivo.com.